On October 17, a delegation of six, including Cao Baoping, Deputy Secretary General of China National Pulp and Paper Research Institute Co., Ltd. and Guan Qiming, General Manager of Foshan Qisheng Hygiene Products Co., Ltd., Li Hanfan, General Manager of New Sense Hygiene Products Co., Ltd., and Li Peien, Deputy General Manager of Guangdong Kawada Sanitary Products Co., Ltd., visited the headquarters of Lila Kağıt in Turkey. The two sides discussed the development of e-commerce and engaged in in-depth exchanges on the characteristics of the tissue paper markets in Turkey and China, including channels, consumption habits, and retail brand proportions.

Second stop: Selüloz ve Kağıt Sanayii Vakfı

On October 17, the delegation of six visited Selüloz ve Kağıt Sanayii Vakfı. Both sides engaged in in-depth discussions on the product structure of tissue paper, retail brand status, the development of e-commerce channels, and consumer habits. In the Turkish tissue paper market, toilet paper holds the largest share at 50%, followed by paper towels (kitchen towels and hand towels) at 30%, while facial tissues represent a smaller portion. The differences in product structure between China and Turkey also reflect the cultural and consumption habit variations between the two countries.

Third stop: EDANA, JHPIA, and CNHPIA Exchange and Sustainable Development Meeting

On October 16, European Disposables and Nonwovens Association (EDANA), Japan Hygiene Products Industry Association (JHPIA), and the China National Household Paper Industry Association (CNHPIA) held a successful meeting on international sustainable development at EDANA’s headquarters in Brussels, Belgium. Representatives from each association shared insights on topics such as greenhouse gas regulations in various regions and methods for calculating the carbon footprint of hygiene products. The participants unanimously agreed to jointly guide the global hygiene products industry toward a green, low-carbon, and sustainable future. They also discussed the timing and location for the next meeting.