Focusing on Brand Quality and Building Momentum to Break the Deadlock—An Exclusive Interview with Mr. Su Mali, General Manager of China Yusen Group

  Founded in 2006, China Yusen Group is a representative enterprise in the Mancheng, Baoding. After years of development, it now has three production bases in Baoding, Hebei; Tai’an, Liaoning; and Chongxin, Gansu. Its tissue paper and hygiene products have won the industry’s “Products with Craftsmanship” award for four consecutive years. At the 32nd China International Disposable Paper Expo, a reporter from Tissue Paper & Disposable Products magazine exclusively interviewed Su Mali, general manager of Yusen Group. He introduced Yusen’s national strategy and the latest developments of the enterprise.